Harley-Davidson unveils new Street 500 and Street 750

Discussion in 'General Harley Davidson Topic' started by Madtownguy, Nov 4, 2013.

  1. Madtownguy

    Madtownguy Member

    From today's LA Times:

    Harley-Davidson on Monday blew the covers off two dramatic new motorcycles for 2014: the Street 750 and Street 500.

    The bikes represent an aggressive attempt to expand Harley's already massive reach to younger, newer and smaller riders by offering them a substantially lighter and more manageable urban street cruiser.

    Both models feature the company's Dark Custom stylings, and a new fuel-injected, liquid-cooled Revolution X motor, cradled in an all-new frame.

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    The belt-driven bikes feature a seat height of barely 25 inches and a fueled weight of only 480 pounds.

    When they hit dealers in early 2014, the Street 500 will have an MSRP of about $6,700, and the Street 750 about $7,500.

    Calling the unveiling "a great day in our history," Matthew S. Levatich, Harley's president and chief operating officer, said the Street series "fills a need for people who want to identify with a brand but have a motorcycle that is less intimidating, and more inviting. This bike is easier to ride and easier to learn how to ride."

    Already the dominant motorcycle company in the American marketplace -- some studies estimate that Harley is responsible for more than 50% of motorcycle sales in the U.S. -- the Milwaukee-based company is particularly targeting younger riders and smaller riders, with a view to bringing in buyers in the domestic market who might not be able to afford a bike as expensive as a traditional Harley and those in the Asian market who might not want a bike as large as a traditional Harley.

    Harley will also be able to supply bikes for its own Riders Edge program, a rider training series that, for first-time riders, requires a 500cc or under motorcycle. In the past, during the period that the company was partnered with designer Erik Buell, Harley had used the 500cc Buell Blast for this purpose.

    Levatich is bullish on the Street's chances in the marketplace. Having already stirred up the motorcycle world with the August release of its new Project Rushmore machines, Levatich said he's hearing from his dealers that the Streets will catch fire.

    "We thought the competition was not going to like Project Rushmore," a dealer told Levatich. "Well, the competition is really not going to like this bike."

    First Look: Harley-Davidson unveils new Street 500 and Street 750 - latimes.com
    Last edited by a moderator: Nov 4, 2013
  2. BikeSAG

    BikeSAG Active Member

  3. Dr. Dolittle

    Dr. Dolittle Experienced Member Contributor Retired Moderators

    Allright - miniature Shower Heads!!!

    Just kidding. This seems like an awesome idea. Got to keep pulling in the younger demographic and going after smaller riders who don't want a 900 pound touring bike.
  4. 01 rk

    01 rk Active Member

    Are these the bikes that Harley is having made in India?
  5. SilverFoXD

    SilverFoXD Junior Member Contributor

    Did you notice in the video the radiator and on one bike, no hand clutch and the rider was shifting with a lever low and next to the seat?

    As for assembly in India, quite possibly yes. HD is aiming to do some assembly there due to their import taxation and the articles have mentioned a 750 cc bike.
  6. Dr. Dolittle

    Dr. Dolittle Experienced Member Contributor Retired Moderators

    I definitely saw the radiator but that's no surprise. I didn't see the other things - where in the 1:28 video did you spot them?
  7. SilverFoXD

    SilverFoXD Junior Member Contributor

    In the 4 minute video at the HD site. Street 750 & 500 Motorcycles | Harley-Davidson USA

    A series of shots start at .57 and run for about a minute, then at the very end.

    Intriguing, a bobber in the concept stage. May not be legal, but it is something to think about.

  8. fxdc1951

    fxdc1951 Member

    There is some confusion....the version of these bikes that will be sold in the US market will be made in KANSAS CITY, USA, not India.

    They will also be made in India...for foreign markets only. NOT built in India & sold in the US.
  9. SilverFoXD

    SilverFoXD Junior Member Contributor

    Good info, thanks.
  10. fin_676

    fin_676 Experienced Member Staff Member Moderator Contributor