March of 2007 - that's exactly what I got ($500 gift certificate) when I bought a new XL1200C.
Feb 2008 - got 20% off all parts, accessories, and clothing purchased at the same time as the purchase of my FLHX.
Like Glider said - negotiate the price first. Sometimes there's no negotiating and you're stuck with MSRP. Then try to get rid of all the extra fees like set up and shipping. Lastly, work on a gift certificate or P&A discount. However, you're not through yet. Be prepared for the financing people to push you hard for some type of prepaid service plan and/or extended warranty. Sometimes, it seems like you'll never get out and ride the darn thing!