BAD Dealer, Rocket Harley, Alabama, USA
I went to Rocket Harley here in Alabama, USA this past Sunday. I wanted to check out the 08 Road King Classic and got to test ride one.
Anyway, I wanted to see if they could make a deal I could live with if I bought it that day. The sale price was $20,995.00 but when we stepped in the door the sales guy then wanted $22,458.00 and that was not even getting out the door price! MSRP is $18,305.00! He also wanted more for the accessories they had bolted on the bike with the price tag of $20,995.00 and nothing was posted on the bike saying the accessory on the bike cost extra. Is that right? When I got my Heritage Softail Classic the accessories they had on the bike were included in the price on the bike. No extra charge!
Also, the accessory was a Detachable Two-Up Tour-Pak rack that the Harley web site had listed for $179.95 and this guy was trying to say it was a big deal for the service dept to take it off the bike and he wanted over 500 bucks for it extra in the price.
Top it off when I asked for the sale price of 20,995.00 then they only offered for my bike the NADA low retail value that is for a bike with cosmetic and mechanical defects. My bike is in showroom condition and has $3000.00 in accessories on it! Three times they came back with different numbers to make it look good on first glace but they just lowered my trade in value and played sucker games not lower the price difference one dollar. Needless to say they lost this sale. I’ll just take my money someone where else that I can get deal with out all the used car salesman tactics.
The line Rocket Harley uses is they sale for MSRP but then add on about a $900.00 dealer prep and $395.00 for title fee (about 5 mins of paperwork). Then they bolt on lots of accessories you may or may not want charging top dollar and service installation charges. They DON’T tell you it’s extra on top of the price tag for the accessories they have bolted on the bike with until you read the numbers in the paperwork. If you don’t see that before you write signature on the paperwork then too bad for you.
Rocket Harley marks its motorcycles up about 20% above MSRP and even charges more for its used bikes than a new one cost from out of state dealers. I have found dealers just a 100 miles away sale for MSRP out the door price plus tax & title.