If the proper adjustment procedure didn't help, there's some other things that may. Drum shoes/drums glaze easily, try roughing them up with coarse grit sandpaper. The design of single leading shoe brakes causes an out of round condition in use. That means the cam end of the shoes contact and wear faster than the pivot end. Some shoes can be flipped over, and the thicker end put at the cam. Or they can be switched (what was leading, to trailing shoe). Measure them, if no real difference in thickness, save your time. If the shoes and drum is scored much, don't swap. If the shoes/drum are badly worn, the lever on the hub may need repositioning. At full lock, the lever should have more than 90 degrees from cable end. NOTE; this can be dangerous, an very worn system could allow the cam to wedge in the fully engaged position, locking the brakes (as much as the crappy brakes can be locked

). The best bet is to inspect and measure everything and replace as needed.